Caffeinated Resistance

The branding and identity for Rebel Bean Coffee embrace an edgy, rebellious spirit with bold, black-and-white visuals and a vintage-inspired, hand-drawn logo featuring an animated coffee cup with a mischievous grin. The typography is strong and slightly distressed, reinforcing the brand's gritty, against-the-grain attitude. Taglines like "Go Against the Grain" and "Strong Coffee, No Escape" further establish the brand as a bold, independent coffee destination that thrives on attitude and authenticity.